Empowering the Next Generation of Female Athletes

Founded by Grassroots Baseball®, See Her Be Her provides a crystal-clear vision of what female athletic achievement looks like for an entire generation of girls and boys.

Our mission is simple yet powerful:  creating opportunities by empowering communities to champion women’s sports through storytelling, advocacy, and visibility. We celebrate their achievements, amplify their voices, and inspire lasting change.

Following the global success of SEE HER BE HER, a feature-length documentary film (and photography book by the same name) that premiered on the MLB Network and is now streaming on Amazon, the movement is expanding to tell the story of women’s hockey, from frozen ponds to the Professional Women’s Hockey League (PWHL) and beyond.   

“Every young girl who wants to play needs to see there’s a place for her in the game,” says See Her be Her cofounder Jean Fruth. “Through storytelling, we can open doors, change perspectives, and inspire inclusion.”